What is Klaviyo AI?

Klaviyo AI enhances Klaviyo’s ecommerce marketing platform with predictive analytics, personalization, and automated customer engagement. It helps brands increase revenue with targeted email, SMS, and ecommerce workflows.

Key Features & Capabilities

• Predictive analytics for customer behavior, churn, and lifetime value.
• Automated flows for cart recovery, product recommendations, and welcome journeys.
• AI-generated email and SMS content with personalized messaging.
• Segmentation powered by behavioral and transactional data.
• Integrations with major ecommerce systems including Shopify, WooCommerce, and Magento.
• A/B testing tools to optimize conversions and engagement.

Klaviyo AI is ideal for ecommerce brands, marketers, and DTC companies aiming to increase revenue through data-driven automation.

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How to use

1. Create a Klaviyo account and connect your ecommerce store and data sources.
2. Build customer segments using behavioral or transactional filters.
3. Create automated flows (welcome, abandoned cart, win-back) and add AI personalization blocks.
4. Use AI recommendations to populate product suggestions or subject lines within emails.
5. Test flows with sample segments, enable, and monitor conversion metrics.
6. Iterate on cadence, creative, and segmentation based on analytics.

Note: Klaviyo’s AI is optimized for ecommerce data; check Klaviyo guides for recommended event schema.

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